In today’s online era, retailers have more competition than ever before. At one point, competition came solely from fellow brick and mortar stores. Today 73.4% of users follow a brand because they’re interested in the product and or service. If you’ve ever wondered how social media can help your retail store, you’re not alone. Nearly all retail store owners struggle with the time and knowledge it takes to effectively manage social media, resulting in a negative opinion regarding the role that social could actually have on their businesses.

Nashville, TN may be known as the country music capital of the world, but it can do a lot more than carry a tune; it’s a leading foodie destination and a must-visit city for history buffs. It’s also the only place in the world where you’ll find a full-size replica of the Greek Parthenon! If you’re planning on joining us at the 2018 VAI Customer Conference, Prevail, join us as we explore the fondly known “music city” of Nashville, Tennessee. Read on for a few know-before-you-go facts about this one-of-a-kind city of legendary music and southern hospitality:

Intelligent Enterprises today recognize that investing in a new, fully integrated Enterprise Resource Planning (ERP) solution, or upgrading an existing investment is imperative to the success and growth of the organization,, because the cost of doing nothing will hurt the entire enterprise, both short and long-term . According to Aberdeen Group, The Cost of Doing Nothing, 46% of companies with an updated ERP system are more likely to increase their performance, inventory accuracy, and customer satisfaction.

With approximately 6 weeks left in the holiday shopping season, it’s no surprise to see that retailers are eager to make the most out of the 2016 holiday rush. According to the National Retail Federation NRF’s survey conducted by Prosper Insights, American consumers plan to spend an average $935.58 during the holiday shopping season this year, and it’s not surprising that social media marketing and mobility will play an increased role in driving sales.

Technology has become the driving force behind the increased pace of business, with companies today facing the “keep up or be left behind” reality. The world of food is especially influenced by this continuously changing and fast-moving, technologically advanced landscape. Food and beverage companies must handle the challenges, that shape the industry and as such, they look to innovation to remain relevant and compliant. In a competitive environment with fickle regulatory conditions, food and beverage manufacturers need to rely upon technology solutions that will support them not just today, but well into the future.

Businesses today often rely upon an informative, engaging, and attention-getting website as a first impression. Having a professional and polished website that functions easily and offers customers simple navigation is significant to increase overall user interaction. 55% of visitors spend less than 15 seconds on a website. During this time, consumers are making a variety of decisions including whether to continue browsing, or head over to peruse the websites of the competition. This means you have less than 15 seconds to not only capture the user’s attention, but also to keep them engaged.