VAI Unveils Advanced S2K Business Alerts Application Powered by Cloud Communications Giant, Twilio

October 4, 2021

Ronkonkoma, N.Y. – October 4, 2021VAI, a leading ERP software developer, unveiled its communications and messaging application, S2K Business Alerts, now available through its S2K Enterprise Management software solutions for the hardgoods, food, and pharmaceutical industries. The new application is powered by Twilio, the world’s leading developer for cloud communications, providing a platform for businesses to engage with customers and reach anyone in the world with a high-quality communication experience. Twilio powers communications in 180+ countries for more than 220,000 active customers and enables 1 trillion human interactions every year.

VAI developed S2K Business Alerts to interface through its S2K Enterprise, out of a need to reach customers and employees quickly and easily via Application-to-Person (A2P) or Person-to-Person (P2P) messaging. The software provides a set of channel Application Program Interface (API) communications tools. VAI customers and employees can now create a two-way communication channel to talk with clients.

S2K Business Alerts enables phones, VoIP, and messaging to be embedded into web, desktop, and mobile software. The application can send System Messaging Services (SMS), Multi-Messaging Service (MMS), or Rich Communications Services (RCS) through VAI S2K Workflow Alerts. Any information that can be put on an S2K Alert can leverage Twilio to automatically notify anyone with a cell phone. Examples of this include automatic thank you notifications to new customers, past-due customer invoice alerts, shipments processed - but not shipped, and notifications to contacts such as warehouse supervisors, vendors, and transportation companies.

“We’re excited to announce that VAI now provides integration capabilities through our S2K Business Alerts application,” said Maggie Kelleher, director of business development, VAI. “With this solution, users can send instant customer alerts and SMS notifications to employees or customers to alert them of shipment status, completed repairs, rental status, and much more. It’s a way to provide a quick notification service that will ultimately save our customers and employees time, allow for a smooth communications flow, and vastly increase service and support.”

Twilio’s Customer Engagement Platform can build almost any digital experience, using communications channels like SMS, WhatsApp, Voice, video, email, and Internet of Things (IoT). The platform utilizes robust and easy-to-use APIs to power the world’s most demanding applications. Twilio’s programmable APIs are a set of building blocks developers can use to create the exact customer experiences they want.

“Twilio is most often used to build communication channels between businesses and their customers and others,” said Dustin Holmes, manager-third-party integrations, VAI. “Twilio’s APIs allow businesses to create SMS programs as well as video applications and email services. The development and release of S2K Business Alerts which is powered by Twilio will transform how VAI and its customers connect, by uniting and personalizing quick and effective communication.

About VAI

VAI is a leading independent mid-market ERP software developer renowned for its flexible solutions and ability to automate critical business functions for the distribution, manufacturing, retail, and service sectors. VAI's software solutions are backed by a wealth of experience and a reputation for excellence that countless companies rely on. With specific ERP solutions for food and pharmaceutical companies, VAI has helped some of the most recognized companies address key industry requirements and deliver bottom-line results. VAI continues to innovate with new solutions that leverage business intelligence, analytics, mobility, and cloud technology to help customers make more informed business decisions and empower their mobile workforce. For more information, visit

About VAI Cloud LLC

VAI Cloud, LLC is the primary provider for cloud deployment of VAI’s S2K Software Suite. VAI Cloud enables businesses to have a disaster recovery plan and high availability in place without all the complexities and expense. VAI Cloud infrastructure spans multiple data centers with full synchronization between redundant systems. Customers in VAI Cloud can add additional resources and updates are done without the need for downtime. For more information, visit

Diane Dady
Bridget Devine
Walker Sands Communications