Press Release

VAI Partners with Nylas to Offer S2K Customers an Integrated CRM Solution with Embedded Email Service

March 23, 2022

Ronkonkoma, N.Y. March 23, 2022VAI, a leading ERP software developer, announced that it has partnered with Nylas, a provider of communications APIs for business productivity automation that enables developers to quickly and securely access and process user data from any email, calendar, and contacts provider in the world. Nylas’ platform capabilities are now part of VAI S2K Sales Force, a customer relationship management (CRM) platform that combines powerful contact management capabilities with direct real-time access to VAI S2K Enterprise ERP data.

VAI’s new integration provides a powerful two-way calendar and email sync between S2K Sales Force and each user’s individual email account. This saves time by reducing the need to continuously switch between the CRM and email applications. It also allows users to deliver consistent communications across the organization by taking advantage of S2K’s customizable email templates.

“This integration arose out of a need for S2K ERP users to automate their activities within VAI’s S2K Sales Force CRM system,” said Maggie Kelleher, director of business development, VAI. “It provides seamless integration between the S2K CRM application and the end users’ email and calendar tools. Customers can now enhance and simplify sales tasks, such as creating sales reports, receiving prospect follow-up reminders, segmenting customers, and automating forecasts for their sales performance.”

S2K Sales Force CRM allows VAI customers to maintain a centralized contact database accessible to the entire sales team, who can then manage all communication and interactions with prospects and customers. They can then scale the sales processes as needed, over time. 

The Nylas integration benefits S2K Sales Force customers in many ways and allows them to:

  • Improve productivity by reducing context switching between email and CRM
  • Bi-directional sync: author emails and appointments in CRM or users mail client
  • Track customer conversations directly on their contact record
  • Maintain the most up-to-date information
  • Use features of their native email provider while leveraging marketing and sales tools within S2K Sales Force CRM

“This is a tremendous tool for S2K customers and offers a great advantage in how their sales and marketing teams connect with customers and prospects,” said Todd Endsley, vice president of technology, VAI. “The two-way syncing capability coupled with our CRM helps our users stay organized and gives them the information they need to grow their relationships – and their businesses.”

About VAI

VAI is a leading independent mid-market ERP software developer renowned for its flexible solutions and ability to automate critical business functions for the distribution, manufacturing, retail, and service sectors. VAI's software solutions are backed by a wealth of experience and a reputation for excellence that countless companies rely on. With specific ERP solutions for food and pharmaceutical companies, VAI has helped some of the most recognized companies address key industry requirements and deliver bottom-line results. VAI continues to innovate with new solutions that leverage business intelligence, analytics, mobility, and cloud technology to help customers make more informed business decisions and empower their mobile workforce. For more information, visit www.vai.net.

About VAI Cloud LLC

VAI Cloud, LLC is the primary provider for cloud deployment of VAI’s S2K Software Suite. VAI Cloud enables businesses to have a disaster recovery plan and high availability in place without all the complexities and expense. VAI Cloud infrastructure spans multiple data centers with full synchronization between redundant systems. Customers in VAI Cloud can add additional resources and updates are done without the need for downtime. For more information, visit www.vaicloud.net.

FOR MORE INFORMATION, PLEASE CONTACT:
Diane Dady
VAI
631-619-4729
Molly Leahy
Walker Sands Communications
630-624-8715
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