VAI Customer Conference Speakers Announced

Ronkonkoma, N.Y. – July 12, 2018 - VAI, a leading ERP software provider, today announced the speakers for its customer conference, being held November 8-10, 2018, at the Gaylord Opryland Resort & Convention Center in Nashville, Tennessee. The VAI Customer Conference has been re-branded this year to a new name, Prevail. The new brand signifies the success VAI customers have realized with the S2K Enterprise software suite, which has helped them remain competitive and grow their businesses in a very demanding marketplace.

The Speakers for Prevail 2018 are:

• Keynote Speaker, Mark Thompson, an expert on executive leadership, business strategy, and innovation
• Guest Speaker, Curt Steinhorst, a bestselling author and speaker who helps professionals across the world to work smarter and stronger in this constantly-connected age
• Guest Speaker and Executive Session Speaker, Doug Betenksy, a leading authority in digital marketing, search engine optimization, and search engine marketing
• Executive Session Speaker, Dan Horan, a specialist in sales, marketing, branding, and communications

Keynote Speaker, Mark Thompson

Mark has spent over 25 years leading teams and building companies from the ground up. He delivers actionable, valuable, and practical advice for leaders at all levels of an organization. Mark advises top leaders in Fortune 500 and Global Fortune 1000 companies as well as the executive teams who are leading high growth startup companies in Silicon Valley today. He has worked side by side with three of the world’s most legendary disruptive innovators: Steve Jobs, Charles Schwab and Virgin Group founder Sir Richard Branson.

Mark brings insight from decades of experience with these great leaders and research on the culture of companies and brands that achieve the highest levels of employee engagement, customer loyalty, and continuous sales growth.

Guest Speaker, Curt Steinhorst

Curt Steinhorst is on a mission to help today’s workforce win the battle against digital distractions. Having spent years studying the impact of technology on human behavior, he now equips professionals across the world to work smarter and stronger in this constantly-connected age.

In this leadership-focused speech, Curt Steinhorst answers: How can you communicate with your team to create a focused environment at work? How can you help your organization truly stand out from the noise? What can you do to more effectively manage the rising demands on your own attention?

Guest Speaker, Executive Session Speaker, Doug Betensky

Doug Betensky is the Founder of Upside Business Consultants. With over 20 years of leadership experience, Doug has helped Fortune 500, middle-market, and small businesses by developing and managing growth-oriented marketing programs. With expertise in digital marketing, search engine optimization, and search engine marketing, Doug helps clients transform their online advertising programs into cost effective workhorse machines, ensuring the highest return on their investment. Doug’s passion is helping companies outmaneuver the competition online by applying sophisticated data analytics to acquired business insights in order to build winning, measurable business strategies. Although Doug’s primary focus is his clients’ day-to-day requirements, he is also sought after by national companies and the press to speak about digital and search marketing trends and strategies.

Doug will look at the do’s and don’ts of managing SEO and Google Adwords programs, share tactics to “win” in the 2019 Search landscape, reach the desired target market with more precision, and get better results.

Executive Session Speaker, Dan Horan

In his career, Dan has worked with a wide range of B2B and B2C companies – from family-owned to Fortune 500 – leading multidisciplinary teams as they develop and implement holistic marketing and strategic plans.

Dan’s experience includes: developing consumer segmentations and insights through quantitative and qualitative research; building and executing creative strategies based on new and existing consumer segmentation; designing and implementing internal and external communication strategies; creating and evolving digital ecosystems; brand launch and positioning strategy; group facilitation for immersion, strategy and implementation.

To view the 2018 VAI User Conference Website, visit: www.vaiconference.com. For those interested in following the event on Twitter, please use the hashtag #Prevail18.

About VAI

VAI is a leading independent mid-market ERP software developer renowned for its flexible solutions and ability to automate critical business functions for the distribution, manufacturing, retail and multiple service sectors. An IBM Gold Partner, IBM Beacon Award winner for Outstanding Solutions for Midsize Businesses, and the IBM Beacon Award for Most Innovative "Built On IBM Express Portfolio" Solution. VAI continues to innovate with new solutions that leverage analytics, business intelligence, mobility, and cloud technology to help customers make more informed business decisions in real-time and empower their mobile workforces. VAI is headquartered in Ronkonkoma, NY with branch offices in Florida, Illinois and California. For more information, visit www.vai.net, follow @VAISoftware on Twitter or “like us” on facebook.com/VAISoftware.